The Malaysian-born designer, who graduated from Central Saint Martins, launched his London-based contemporary label in 2013. It saw almost immediate success and, one design, the Azaelea dress, become an instant classic. It was worn by royalties and celebrities like Kate Middleton, Meghan Markle, Princess Beatrice, Jennifer Lopez, Beyoncé, Reese Witherspoon, Zendaya, Priyanka Chopra, Michelle Obama, Maisie Williams and many more.

The ladylike elegance and flattering silhouette of the dress put Self-Portrait on the map and helped to kickstart the mid-range designer market, which continues to boom to this day.