Jin of BTS Illuminates the French Riviera

Illuminated by the golden rays of the French Riviera, BTS’s Jin shines in FRED’s Summer 2025 Catch The Sun campaign. Dressed in the Maison’s signature Force 10 creations, he reflects a radiance that echoes the spirit of The Sunshine Jeweler.

A symbol of courage and strength, the Force 10 collection complements Jin’s modern elegance and effortless charm. With its bold lines and luminous energy, it becomes a natural extension of his personality, that is contemporary, confident, and distinctly his own.

Jin embodies the vitality at the heart of FRED, celebrating freedom, brilliance, and the joy of summer.

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